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Nov 23, 2024
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BUS 303 - Electronic Commerce for Managers An introduction to the history and design of Internet-based business models utilizing electronic commerce in organizations. Topics include e-commerce management principles; integration of human and information technology resources; training and development; use of information systems; knowledge management strategies; management of business units to implement technological marketing (or e-marketing); creation of new roles and responsibilities for managers in the e-commerce environment; relationships among the internet, government, and society; and future prospects of e-commerce.
Prerequisite(s): BUS 220 and IS 271 , Junior Standing, Business major or minor. Credits: 3 hours
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