Nov 21, 2024  
2014-2015 Academic Catalog 
    
2014-2015 Academic Catalog [ARCHIVED CATALOG]

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BUS 303 - Electronic Commerce for Managers


An introduction to the history and design of Internet-based business models utilizing electronic commerce in organizations. Topics include e-commerce management principles; integration of human and information technology resources; training and development; use of information systems; knowledge management strategies; management of business units to implement technological marketing (or e-marketing); creation of new roles and responsibilities for managers in the e-commerce environment; relationships among the internet, government, and society; and future prospects of e-commerce.

Prerequisite(s): BUS 220 , Junior Standing, and Admission to the School of Business
Credits: 3 hours



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